Part 4 - Brand Personality.
Last week we covered brand positioning, and this week we move into brand personality to conclude the series.
Part 3 - Brand Positioning.
Will you offer service above all else? Quality above all else? Or price above all else?
Part 2 - Brand Purpose
Reason for being.Sometimes referred to as “finding your why.” This is one of the most important questions you can ask your brand.
Part 1 - Brand Foundations
Over the next 4 weeks, we’ll cover the questions and concepts Brandfirm uses to help your small business develop a brand identity.